“Reborn” Dolls to Labubu: What’s Behind the Adult Toy Craze? | Vantage with Palki Sharma
Lifelike “Reborn” baby dolls have taken Brazil—and the world—by storm, as influencers use them to simulate parenthood and build emotional bonds. This viral fascination with ultra-realistic dolls, part of a growing “kidult” trend, has fuelled both a booming market and intense backlash. Brazilian lawmakers are now debating whether these fake babies deserve real-world rights, while critics question the psychological and social impact of adults turning to soft toys like Labubu for comfort. As the global plush toy market hits $11 billion, with one in five toys purchased by adults, the line between play and reality continues to blur.See More