One Labubu superfan claimed it was a “long eight hours” to get her hands on a doll
Dozens of shoppers queued outside a Bullring shop today to get their hands on the latest Labubu dolls.
The TikTok-famous collectables have become a huge craze in 2025 despite first launching ten years ago.
Dua Lipa, Rihanna and other massive stars have been pictured with the gremlin-like dolls which are often seeing hanging from designer bags.
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Dozens of fans queued outside Bullring’s Pop Mart this afternoon to purchase the Chinese toys which often sell out from the shelves quickly.
The shopping centre posted a video of the long queue on its Instagram page with the caption “Labubu fever is real”.
Explaining the huge crowd, it said Labubus are restocked at the shop on Thursdays and Fridays.
One superfan shopper commented underneath the post claiming it was a “long eight hours” to get her hands on a doll.
Not everyone bought into the ‘Labubu fever’, however.
One dad commented saying his daughter plans to drag him to Pop Mart tomorrow.
He said: “What exactly is it? I am not queuing for this.”
Another asked: “What the hell is a Labubu?”
A third said: “The game is so far gone.”
Were you in the queue today? Did you manage to get your hands on a Labubu? Let us know in the comments.